Motor City Mobile
Latest travel stop took Verve to The Motor City burbs to continue spreading the mobile advertising good word. Although much of the Detroit area has been the subject of negative press from housing prices, jobs and general financial deterioration, there are signs of hope and rebound.
Going Mobile…Mobile, Alabama that is.
March got off to very mossy start, by visiting Mobile, AL and conducting our second Mobile Focus Session of the year. Two sessions brought advertisers from all categories: hospitals, dentists, credit unions, window replacement, frozen yogurt chains and more.
A Full Nest at the Eagle Tribune
Our first Mobile Focus Session of the 2012 was a big success up at the Eagle Tribune in North Andover, MA. Publisher Al Getler and Ad Director Tim Brady went the distance in invitations, attendance, follow up and, for the first time – editorial coverage. Over 50 local advertisers turned out for this breakfast session Read more…
I Heart Hartford
When a city is equally distant between Boston and New York, it can be a bit of a challenge creating your own identity. Hartford, CT is one such town that was the latest on the Verve mobile ad sales training tour, and based on our short visit, H-town is flexing some of it’s own muscle. Read more…
Tales from the Road – Best of 2011
Happy 2012 everyone! In looking back on my posts from 2011, it gave me an opportunity to get some perspective on the year that was in local mobile advertising. It’s been a unique privilege to work with our huge range of partners via webinars, sales training sessions on site and making sales calls to local Read more…
Bienvenue Miami
When your travel Karma is working well, you get the call to be in Miami in December. And so it is 2011 wrapped up with a visit to the Magic City. Lots going on in the media world. Long time partner Miami Herald and newer partner NBC6 were the focus of the trip.
Back to ‘Bama
Verve closed out November in Birmingham, Alabama while hosting 3 more Mobile Focus Sessions for our partne at AL.com – Birmingham. Despite an overnight weather warning of snow and rain (on November 29??), local advertisers showed up with an appetite to learn how to make mobile advertising work for their businesses.
New York and Connecticut
Hope everyone had a wonderful Thanksgiving Holiday yesterday. New York City, NY Homecoming in a way, the latest Verve travels took me back to the city of my birth. The New York City leg of the trip offered the chance to contribute to a sales leadership summit at NBC for several of their stations @ Read more…
Gateway City, “Rocket City”
St. Louis The St. Louis Cardinals, through amazing September and October performance, have secured one of the cherished final two spots for the World Series. If you’re lucky enough to have the World Series come to your city, obviously, a lot of folks are going to be excited. But excitement-central is the major metropolitan newspaper. Read more…
Colonial Williamsburg and Thoroughly Modern Philly
October opened with a speaking opportunity on a panel at the Southern Newspaper Association in colonial Williamsburg, VA. Like many others I’ve talked to, my last trip to Williamsburg, VA was back in middle school – and as the joke goes – “it hasn’t changed much” <ba-dum, bum>
